This is a review of CoSchedule and a demonstration of how I use this tool in my regular blogging process.
I have used CoSchedule almost as long as I have been blogging. Which just hit 9 years- wow!
Watching the evolution of the tool has been pretty amazing.
It started as a way to schedule your social posts a little easier and more conveniently by integrating with the WordPress dashboard. And now it is a full Content Management Organization and Marketing system.
Full of integrations and features that you may not even realize that you need.
I have to admit that I am most likely not using it to its full capacity. But for what I use it for, it makes my life a whole lot easier to be a blogger/content creator.
With all the tools out there, it can be hard to know which one is your best one. For me CoSchedule is it. I tried to leave CoSchedule a while back because I had a small case of FOMO. But realized the other thing just still did not compare.
It was kinda like when you take a break from dating someone you know to be great, but you are scared you are missing out. You take your butt right back and appreciate what you had that much more.
In This CoSchedule Review:
- My writing process using Coschedule
- Features of CoSchedeule
- My personal review of CoSchedule
- How to get started using CoSchedule
A Sneak Peek Into How I Use CoSchedule For Blogging
My writing process sometimes happens haphazardly, but when I have my life together it goes something like this:
I start out by preparing. Brainstorming is usually the first step in my process. I do this by looking and seeing what content I already have and would like to expand, thinking about if there are any holidays or observances I want to write about, or laying out any sponsored or seasonal content I want to put on the calendar.
If it is time-sensitive, I will block that time off by putting the title or something on the calendar to reserve the spot.
I typically can't sit on the computer and write. Because I am so all over and my computer time is spent working for the day job, I try to walk away from it when I can.
I have actually found that a lot of times I get my thoughts out better, and write in my own voice better, versus my corporate voice, when I write on my phone anyway. So it works!
This blog post is coming to you via a google doc (because there is an integration with CosChedule) while I am riding the bike at the gym. Momma has to multitask!
I write my content in google docs and lay it out how I would want it published. Which sometimes changes. But I get it out. And that can sometimes be the hardest thing for me, actually getting it out. Cause there are just not enough hours in the day.
Thanks to CoSchedule's Google doc integration I pull it straight into WordPress from Drive already formatted. If I choose to add them in the draft, images pull in seamlessly as well.
This is a thing. A real thing. And we should all be doing it. Writing and editing should also happen at separate times. That way you get a fresh set of eyes on it to review it.
I pull my content in WordPress and go through my editing checklist I have created within the CoSchedule dashboard. Making sure I have my h tags, any call to action's and any special formatting I have like related reading and such.
Then I preview it to see how it looks laid out.
Once I am good with that I move on to the visuals.
While you may not think this is part of the writing process, it very much is. The visual component is what makes your content stand out, and really reflects your personality.
I personally use a variation of lightroom and photoshop for editing my images. Then I use Canva to create my social images, video covers, etc.
Once all that is complete I am able to schedule my social.
Again CoSchedule is my dashboard for this.
This can be done from your Coschedule Dashboard, or within WordPress in the post editor.
And using my social templates, I schedule out content for facebook, twitter, Instagram, and Pinterest. You can schedule out as far as you like.
And with ReQueue, you can set up a chosen social post (or posts) to fill in blank spots on your calendar indefinitely or until a time you specify.
It varies by network how far out I go. The thing to know is that I do them all – yes all those networks- in just fifteen minutes or so, thirty minutes when I get stomped on what to say.
Using the templates I have created in CoShedule makes it a breeze.
Once that's all done I make sure the post is scheduled and it's ready to hit your screens and devices.
If I decide to move a post to a new date everything moves. The post. Social. The images. Everything! I literally just drag and drop.
If you are a blogger who uses WordPress and are not blogging using CoSchedule you are missing your entire blessing.
Yes, I said blogging using CoSchedule, not just scheduling social shares.
What is CoSchedule?
An all-inclusive editorial system to help you plan, create, publish and automatically share your content around the interweb. I personally use CoSchedule and it's integrations to create and publish my content from start to finish. And I am also now working using it to plan additional content such as my videos, newsletters, and product promotions.
All of this is possible in CoSchedule!
Why Use CoSchedule?
- It helps you automate and saves you time with social sharing, as well as streamlining your blog content creation process.
- Allows you to see analytics and tweak and change things more sooner than later.
- If you have a team, it eliminates inbox clutter and crossed messages. It allows you to communicate and complete tasks all in one place.
- With the mobile app it allows you to get all of the things done, even on the go. If you are out and about and find inspiration for your marketing, it allows you to add it, then and there, and not wait until later.
A Review of the Features in CoSchedule
Editorial & Marketing Calendar in One
CoSchedule gives you a view of your blog posts, social posts and many other content types all in one place.
It also gives you the flexibility to drag and drop that content on the calendar, meaning that if you reschedule a post, it will also reschedule all associated social shares according to the new date assigned.
How cool is that??
But you are not limited to just blog posts. You can plan for almost any kind of content that you are creating in your business.
Social Media Scheduling
With CoSchedule you have the ability to schedule content and non-content related posts as well. CoSchedule supports, Facebook, Twitter, Pinterest, LinkedIn, and even Instagram! Yup, Instagram too!
It allows you to tag brands, and friends as well straight from the dashboard.
Don't believe me, check it out for yourself.
Built-in analytics that allow you to see the return on your time invested. This means that you can see what is working and what is not and modify it as needed. BAM, just like that!
And it even integrates with Google Analytics too!
There are several tools that it integrates with. Some you might not even think to use. Here a few of my favorites:
- Google Docs
- Google Analytics
Blogging is constantly changing and I love the fact that CoSchedule keeps changing to keep on helping us work better, and not harder.
When I first started using this tool it literally was just a social scheduling calendar. It has evolved into so much more.
The Headline Analyzer Helps you to craft a headline that is more likely to get your post clicked. And
Then there's the Chrome Extension, it makes it easy to share content straight from the web onto your social platforms. Winning!
How to Get Started With CoSchedule
As soon as you've signed up for your trial with CoSchedule, you gain instant access to all the features available to help you determine what you need, and select the plan that is best for you.
If you have a team of people creating and scheduling your content, then you'll want to make sure you get a CoSchedule plan that will allow you to include your team members.
You'll need to attach the accounts you wish to use in CoSchedule, such as WordPress and your other social media accounts. Once you've authorized access for CoSchedule to each platform, you'll be ready to get started.
Create your multiple calendars in CoSchedule with ease. The calendar(s) will help you keep track of social media promotion and blog posts creation, making it easy to work alone or with a team.
You can see upcoming promotions and top posts, all within this one area, or narrow it down to what you want to see.
You'll want to create a template for social media shares for new blog posts. This can be done within your CoSchedule WordPress plugin or on CoSchedule's website itself.
Really, the possibilities are endless! Try a free no-obligation trial of CoSchedule TODAY!